Effective Date: 15 August 2025
At Equitable Land Use Alliance, we are committed to protecting your privacy and being transparent about how we collect, use, and protect your information. This Privacy Policy explains our practices regarding information collected through our website at equitablelandusealliance.org (the “Website”).
Information We Collect
Information You Provide Directly
- Contact Information: When you use our contact form, subscribe to our newsletter, make donations, or register for membership, we may collect your name, email address, phone number, and other contact details.
- Payment Information: When you make donations or pay for memberships, payment information is processed securely through our third-party payment processor.
- Communications: We may retain records of your communications with us, including emails, contact form submissions, and other correspondence.
Information Collected Automatically
- Website Usage Data: We automatically collect anonymous information about how visitors use our Website, including pages visited, time spent on pages, and general geographic location. This helps us understand how our Website is being used and improve user experience.
- Technical Information: We may collect technical information such as your IP address, browser type, operating system, and device information.
How We Use Your Information
We use the information we collect to:
- Respond to your inquiries and provide customer support
- Send newsletters and communications about our programs and activities
- Process donations and membership subscriptions
- Improve our Website and services
- Comply with legal obligations
- Analyze Website usage to enhance our user experience
Third-Party Services
We use several trusted third-party services to operate our Website and programs:
- Newsletter Management: We use Mailchimp to manage our email newsletter subscriptions and communications.
- Donations and Membership: We use Givebutter for donation processing, membership subscriptions, and customer relationship management.
- Payment Processing: We use Stripe to securely process payments for donations and memberships.
- Website Analytics: We use Google Analytics to track anonymous Website usage data and improve our online presence.
- Embedded Content: Our Website may include embedded content from third-party platforms such as YouTube, Facebook, and Instagram. These platforms may collect information about your interaction with their content according to their own privacy policies.
Each of these services has their own privacy policies governing how they handle your information. We encourage you to review their policies to understand how your data is processed.
Cookies and Tracking Technologies
Our Website uses cookies and similar tracking technologies primarily for:
- Anonymous analytics to understand Website usage patterns
- Essential Website functionality
- Embedded content from third-party platforms
You can control cookies through your browser settings, though some Website features may not function properly if cookies are disabled.
Data Sharing
We do not sell, rent, or trade your personal information to third parties for their marketing purposes. We may share your information only in the following circumstances:
- With the third-party services mentioned above to provide our services
- When required by law or to protect our rights
- With your explicit consent
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Comments, metadata, and certain communications may be retained indefinitely for organizational record-keeping purposes.
Your Rights
Depending on your location, you may have certain rights regarding your personal information, including:
- The right to access the personal information we have about you
- The right to correct inaccurate information
- The right to delete your personal information
- The right to opt-out of marketing communications
- The right to withdraw consent where applicable
California Residents
Under the California Consumer Privacy Act (CCPA), California residents have additional rights including the right to know what personal information we collect, the right to delete personal information, and the right to opt-out of the sale of personal information. We do not sell personal information.
Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no internet transmission is completely secure, and we cannot guarantee absolute security.
Children’s Privacy
Our Website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we make changes, we will update the “Effective Date” at the top of this policy. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
Contact Us
If you have any questions about this Privacy Policy or our privacy practices, please contact us using our contact form at: https://equitablelandusealliance.org/contact-us
This Privacy Policy was last updated on 15 August 2025